WORKSHOP – Live on Zoom · 60 minutes · Free

Most nonfiction authority-building books don't fail because they're badly written — they fail because they land in silence. This workshop walks reluctant experts through the full arc of writing, publishing, and promoting a book, with an honest look at what each path actually costs in time and money. You'll leave with a clear map of your options and insight into the one question most new authors skip: Does your book have somewhere to take root and grow?

What we'll cover

Write — The four real paths to a finished manuscript, what each one costs in time and money, and how to choose the one that fits your life instead of the one you wish you had time for. Plus the production work most people don't see coming.

Publish — Traditional, DIY, or hybrid: what each path gives up and what it gets. How to read the fine print, protect your rights, and pick the route that matches your goals — not someone else's.

Promote — Why even a great book lands with a thud, and how to build the ecosystem that catches it. A way to be visible and build authority without the loud, performative marketing you've been dreading.

Who it's for

Coaches, consultants, and experts who know they have a book in them — and authors who've already published and didn't get the result they hoped for. If the idea of "promoting yourself" makes you tired, this workshop was built for you.

You don't need to do this alone, and you don't need to do it loud. You just need a map.